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Introducing NEW Rubicon Street Drinks from A G Barr

Introducing NEW Rubicon Street Drinks from A G Barr

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Be part of the hottest soft drinks launch this summer New Rubicon Street Drinks is a range of four unique flavours, inspired by authentic street drinks from around the world, comprising of still fruit juice with natural flavours and herbs.

 

From Africa comes Bissap, the national drink of Senegal, made from the Hibiscus flower & Ginger. Traveling eastwards to India we have Nimbu Pani, a blend of Lemon, cumin & mint Loved across India where it instantly hydrates in the summer heat! Our Mexican Agua Fresca brings together Watermelon, lime & mint, meaning cool waters, it is sold by street vendors across the country. Finally to the Middle East where we find our Turkish inspired Sharbat, a popular drink made from fruits and flower petals, pomegranate & rose.

During extensive consumer trials, the result was that over 70% said they would buy the products! We’re also supporting Rubicon Street Drinks with £2 million of brand investment meaning it will be at the forefront of consumers minds!

 

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